"I am looking forward to seeing some really fresh work that truly connects with its target audience in a novel way and makes me say “F**k I wish I had done that."

Daniele is co-founder of Creative Social, a club for creative and brand leaders who believe creativity and innovation will deliver better business and culture. He also runs Mutant, a momentum consultancy which helps businesses deliver change and growth opportunities through collaboration, creativity and innovation. Daniele is also extremely active in the diversity arena as co-founder of Token Man, an initiative to give men in industry a better understanding of the challenges women face in business and a greater empathy for when they are in the minority, as well as co-founder of The Great British Diversity Experiment.

Daniele has co-edited and co-authored a number of books including the latest Creative Social book: Hacker, Maker, Teacher, Thief: Advertising's Next Generation. His passions include travelling to exotic places, cinema and Arsenal football club.

Judging panel

Aidan McClure

Executive creative director
BBC Creative

Becky McOwen-Banks

Creative Director
FCB Inferno / Creative Equals

Caitlin Ryan

Group Executive Creative Director
Cheil Worldwide

Daniele Fiandaca


Graeme Noble

Chief Creative Officer
TMW Unlimited

Ian Haworth

Executive Creative Director UK & EMEA

Julie Seal

Creative Strategist
Creative Shop Facebook & Instagram

Laurent Simon

Executive creative director
BBC Creative

Nicola Roberts

Executive Creative Director
Bray Leino

Pablo Marques

Executive Creative Director

Pat Doherty


Ross Neil

Creative Director

Sara Rose

Creative Director

Shaun McIlrath

Global Chief Creative Officer
iris Worldwide

Simon Gill

Chief Creative Officer
Isobar UK

Victoria Buchanan

Executive Creative Director
Tribal Worldwide, LDN

Zoë Quirk

This Because